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The Power of Performance: Marketing Insights with Amazon & Orange 142

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Orange 142 Helps Grand Boulevard Attract More Visitors

The primary goal of the Grand Boulevard campaign is to drive brand awareness, consideration, website traffic, and ultimately foot traffic.


Grand Boulevard is a mixed-use lifestyle center in Miramar Beach, Florida. It combines 765,000 square feet of retail, restaurant and office space, cinema and events, as well as an upscale, open-air environment just steps from Sandestin’s exclusive resorts and South Walton’s world-famous beaches.

The primary goal of the Grand Boulevard campaigns is to drive brand awareness, consideration, website traffic, and ultimately foot traffic to experience Grand Boulevard and everything the lifestyle center has to offer, which includes shopping, dining, movies, on-site hotels, and even seasonal and marquee events.

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