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Orange 142 publishes regular white papers about programmatic ecosystem insights. 

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The latest Orange 142 Articles

Gaming Gets Real: Insights from Orange 142 on Reaching Players Where They Play
Emerging Channels

Gaming Gets Real: Insights from Orange 142 on Reaching Players Where They Play

Discover insights from Orange 142 on effective strategies for reachi...

Gaming Best Practices
Gaming

Gaming Best Practices

Discover the untapped potential of in-game advertising to reach enga...

Answer engine optimization (AEO)—everything marketers need to know about AI search
Advertising Industry Information

Answer engine optimization (AEO)—everything marketers need to know about AI search

Discover why Answer Engine Optimization (AEO) is crucial for brands ...