Whitepapers

“Our goal was to showcase the high-quality online programs offered by the University of Georgia and attract qualified leads. Strategic targeting and personalized messaging are aimed at engaging prospective students and providing them with valuable information about our diverse range of online graduate programs.”

Martha Dennis

Online Learning Marketing and Communications

“At Discover Atlanta we invest a lot of time and resources into creating content relevant to the black travel experience, so it is very important to us that we can efficiently distribute this content to the target audience. Orange 142 is able to get both reach and engagement that outperforms against our goals.”

Andrew Wilson

Executive Vice President & Chief Marketing Officer

“Escalating media costs and segmented audiences are providing a challenge to all marketers. Creating co-op strategy with a variety of partners sharing the same broad objective has been incredibly helpful in Dollywood expanding its marketing base. Utilizing talents of SME firms like Orange to assist in strategy development, execution and tracking has shown to be very effective.”

Pete Owens

Vice President Marketing and Public Relations

Gen Z

Scoring Early Wins: How Destinations Can Prepare Now for World Cup

Prepare your destination for the 2026 FIFA World Cup with strategic ...

Gaming

How brands can pursue the $11B in-game ad opportunity | Orange 142

Discover how brands can tap into the $11B in-game advertising market...

Case Study

Pigeon Forge's Family Fun Challenge: Transforming Local Attractions into Social Media Magic - a video case study

Discover how Pigeon Forge's Family Fun Challenge turned local attrac...