VERTICALS
Destination Marketing Organizations
Through targeted campaigns, collaborative partnerships, and a focus on unique experiences, DMOs drive tourism, foster economic growth, and showcase the distinct charm of their destinations.
OVERVIEW
We Aim to Empower Destination Marketing Organizations (DMOs)
Orange 142 aims to empower destination marketing organizations (DMO's) with data-driven advertising solutions that ignite growth and foster meaningful connections throughout the rapidly changing landscape.
Foster meaningful connections
With a relentless focus on transparency, creativity, and collaboration, we strive to be a trusted partner for DMOs, inspiring confidence and delivering exceptional value. Our goal is to help DMOs effectively connect with their target audiences, captivate their attention, and thrive in the digital world. Through our innovative technologies and strategic expertise, we aim to deliver measurable results that drive your success.
EVERYTHING YOU NEED
Media Services for DMOs
Whether you need strategy strategy, creative or content development we've got you covered.
Strategy Development
Elevate your business with our comprehensive strategy development services. We integrate audience development, tailor custom goals and KPIs, and conduct meticulous channel analysis. This results-driven approach ensures strategic alignment, audience engagement, and measurable success across diverse channels.
Media Buying
Maximize your advertising impact with our media buying expertise. Benefit from our direct relationships with publishers for cost efficiency, access 98% of premium inventory, ensure brand suitability and safety, maintain 100% privacy compliance, and employ rigorous screening for fraud prevention. Elevate your campaign performance with our strategic and secure media buying solutions.
Creative Development
Fuel your brand's creativity with our comprehensive creative development services. We specialize in crafting compelling content and images, implementing creative tagging strategies, and providing seamless creative management. From ideation to execution, we bring your vision to life, ensuring a visually stunning and strategic campaigns.
Campaign Execution
Drive campaign success with our end-to-end execution services. We specialize in A/B testing and ongoing optimization, ensuring your campaigns continually improve and deliver optimal results. From inception to iteration, we meticulously refine strategies to maximize impact and engagement, empowering your brand for sustained success in a dynamic market landscape.
Content Development
Supercharge your brand narrative with our content development expertise. We specialize in crafting impactful content for diverse channels, with a focus on email campaigns and influencer collaborations. Our strategic approach ensures compelling storytelling that resonates, engages, and extends your brand's reach across digital landscapes.
Reporting & Analytics
Gain valuable insights with our robust reporting and analytics services. We provide comprehensive campaign and media performance reports, intuitive campaign dashboards, conversion tracking, media engagement metrics, seamless Google Analytics integration, and thorough spend analysis. Empower your decision-making process with actionable data, enabling you to optimize strategies and maximize ROI.
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WHAT WE DO
Marketing Services for DMOs
Drive growth and connect with your audience through our dynamic marketing services. We offer a full spectrum of solutions, from strategic planning and brand development to digital campaigns and analytics.
Branding & Marketing Strategy
Elevate your brand with our comprehensive branding and marketing strategy services. We specialize in crafting compelling narratives, designing impactful visuals, and implementing strategic campaigns to enhance your brand presence.
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Web Development
Empower your online presence with our cutting-edge web development services. We specialize in creating dynamic, user-friendly websites tailored to meet your unique needs. From sleek design to robust functionality, our team ensures a seamless and engaging user experience.
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Email Marketing
We specialize in crafting engaging, personalized campaigns that resonate with your audience. From building and segmenting your email list to designing eye-catching content, our services are tailored to maximize engagement, nurture leads, and drive conversions.
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Social Media Management
Amplify your brand's voice and enhance engagement with our expert social media management services. We tailor strategic plans for platforms like Facebook, Instagram, and Twitter to boost your online presence.
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Ad Creative Development
Fuel your brand's success with our ad creative development expertise. We specialize in crafting compelling and visually stunning advertisements that captivate your audience. From concept ideation to polished execution.
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Seach Engine Optimization
Boost your online visibility and drive organic traffic with our SEO expertise. We specialize in optimizing your digital presence, employing strategic techniques to improve search engine rankings. From keyword optimization to content enhancement, our SEO services are tailored to elevate your website's performance.
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Content Creation
Transform your ideas into captivating content with our expert content creation services. We specialize in crafting compelling and tailored content across various mediums, including articles, videos, and graphics.
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WE WORK WITH
Some of our DMO Clients
Destination Marketing Organizations (DMOs) play a pivotal role in tourism, contributing not only to a location's economic growth but also in shaping its identity and allure.
TESTIMONIALS
What Our Clients Say
Discover the satisfaction of our clients through their testimonials. Our customers consistently praise us for our commitment to excellence, personalized approach, and the results we deliver.
“Our goal was to showcase the high-quality online programs offered by the University of Georgia and attract qualified leads. Strategic targeting and personalized messaging are aimed at engaging prospective students and providing them with valuable information about our diverse range of online graduate programs.”
Martha Dennis
Online Learning Marketing and Communications
“At Discover Atlanta we invest a lot of time and resources into creating content relevant to the black travel experience, so it is very important to us that we can efficiently distribute this content to the target audience. Orange 142 is able to get both reach and engagement that outperforms against our goals.”
Andrew Wilson
Executive Vice President & Chief Marketing Officer
“Escalating media costs and segmented audiences are providing a challenge to all marketers. Creating co-op strategy with a variety of partners sharing the same broad objective has been incredibly helpful in Dollywood expanding its marketing base. Utilizing talents of SME firms like Orange to assist in strategy development, execution and tracking has shown to be very effective.”
Pete Owens
Vice President Marketing and Public Relations
The Latest DMO Case Studies
Case Study: Pigeon Forge Influencers
Through partnerships with content creators on various platforms, con...
Case Study: Colorado Springs Convention & Visitors Bureau
Case Study: Colorado Springs Convention & Visitors Bureau