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WEB DEVELOPMENT / WEBSITE REBUILD

From Outdated to Outstanding

Has your business outgrown its website? Do you find yourself making too many compromises, but can't imagine taking the time and effort to rebuild it? 

Let Orange 142's Web Development team take on that task for you. We'll plan, design, migrate, test and even manage ongoing maintenance and upgrades for you, so your teams can focus on other priorities.

OVERVIEW

Don’t Let Your Website Become a Business Constraint

Orange 142’s web development team can rebuild your website so it supports your next round of business growth.

 

Orange 142 Website Rebuild Services

What is a website rebuild?
A website rebuild goes beyond visual updates. It begins with rethinking your website’s structure, functionality, and performance from the ground up to ensure your site meets the needs of both your customers and employees.

The effort may include a platform migration, as well as a range of new features and backend improvements to enhance usability, scalability, and conversions.

Website rebuilds are ideal for brands that have outgrown their current platform or need a more flexible, future-ready foundation.

When should you consider rebuilding a website?
It’s time to rebuild when your team finds the current site limiting or cumbersome to manage. Perhaps they require more control to update promotions without involving a developer, or the platform is outdated and lacks support for features like AI-powered chatbots that your customers now expect.

You might also need tighter integration with your existing systems, such as your CRM or inventory platform, so visitors always see real-time product availability and pricing.

And, of course, there are the basics: if your site is slow to load, difficult to use on mobile, or visually inconsistent with your brand, it may be doing more harm than good.

Most often, a rebuild becomes necessary when your business evolves, but your website hasn’t kept up.

OUR SERVICES

Website Rebuild

A full website rebuild typically includes the following components, each designed to improve performance, flexibility, and long-term scalability.

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New Website Architecture & Navigation Structure

We’ll reorganize your website from the ground up to make it easier for users to find what they need and to take action. That means cleaner navigation, more intuitive page hierarchies, and a layout that reflects your business today, not what it looked like in the past.

Discover how Orange 142 revamped Las Palomas Resort Beach & Golf Resort’'s website, enhancing user experience and boosting bookings through streamlined navigation and fully integrated marketing. Read the Las Palomas case study.

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Platform Migration

If your current platform is holding you back, we’ll help you move to one that better fits your needs, such as WordPress, Shopify, or HubSpot. We manage the entire process, from planning and setup to testing and launch, so that your site transitions smoothly and you experience no disruption to your day-to-day operations.

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Performance & Load Time Improvements

Slow websites frustrate users and hurt your search rankings. We optimize your site’s speed and performance so pages load quickly, navigation feels seamless, and visitors stay engaged. A faster site means better user experience, stronger SEO, and fewer missed opportunities.

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Integration with Existing Infrastructure

We connect your site to the tools your team already uses—your CRM platform, marketing automation tool, and analytics dashboard—so everything works together. This ensures smoother operations, better data flow, and a more connected experience for both your team and your customers.

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UX Redesign and Accessibility Compliance

We redesign your site to make it more intuitive for users and more inclusive for everyone. This involves refining page layouts, enhancing navigation, and ensuring your site complies with current accessibility standards. We want all of your visitors to be able to engage with your brand easily and confidently.

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Custom Development

Every business is unique, and sometimes pre-built plugins or out-of-the-box features simply don’t meet the needs. We offer custom development to support the specific tools, workflows, or user experiences your site needs to perform at its best.

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Search-Ready Structure and GEO Enhancements

We rebuild your site’s SEO structure from the ground up, ensuring it’s discoverable by both traditional and AI-powered search engines. That includes improved schema markup, optimized metadata, and GEO enhancements that help local and regional audiences find you more easily.

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Optional Add-On Services

For businesses that require additional support during a website refresh, Orange 142 offers creative and content development services, including copywriting, blog updates, and the production of graphic or video assets.

Learn more about our content development services.

We also offer solutions to help you boost performance and engagement, such as AI/live chat integration. We can also help you set up analytics and reporting tools, allowing you to monitor performance on an ongoing basis.

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Our Promise to You

We rebuild your site’s SEO structure from the ground up, ensuring it’s discoverable by both traditional and AI-powered search engines. 

 

  • A faster, more flexible, and secure site
  • Easier updates and content management
  • Clearer conversion paths and user journeys
  • A site that fully supports your current marketing goals
  • Seamless integration with other tools and platforms

GET STARTED TODAY

Get your Journey Started

 

Ready to take your marketing further? Fill out the form and we'll contact you to set up a free 30 minute consultation.

 

Orange 142

716 Congress Avenue
Suite 200
Austin TX, 78701
info@orange142.com