WEB DEVELOPMENT OVERVIEW
Build Smarter. Grow Faster
Your website is the front door to your business. When it’s smart, welcoming, and easy to navigate, visitors feel at home and are more likely to convert. But your website doesn’t work in isolation. It needs to function as part of your broader digital infrastructure so that it can deliver the type of experience you want for your visitors.
We help small and mid-sized businesses build websites that do more than look good. They connect, sync, and perform as part of a larger system built for scale and results.
Discover how Orange 142 revamped Las Palomas Resort Beach & Golf Resort’'s website, enhancing user experience and boosting bookings through streamlined navigation and fully integrated marketing. Read the Las Palomas case study.
OVERVIEW
Why Is Professional Web Development Critical for Business Growth?
It’s impossible to overstate the value of your website. It’s the first place people turn to when considering your brand, and the impression they get from that experience will be lasting.

Orange 142 Web Development Team helps businesses put their best foot forward. Whether you need to refresh your current website or build something new, we focus on outcomes, not just design. That means more leads and more conversions.
To get there, we assess how your systems work together and make sure everything is connected to operate smarter, not harder. With deep expertise in web development, UX design, and platform integration, we deliver functional, future-ready websites.
And because we also manage digital advertising for many of our clients, we ensure that your website and campaigns are aligned from day one, resulting in better performance, consistent messaging, and easier channel attribution.
OUR SERVICES
Web Services
How does your website work for you? Let us help you find out.
Digital Audit
Every website should undergo a digital audit every few years. Outdated copy, expired promotions, and obsolete product listings can create bloat and frustrate visitors with broken links or error messages.
Meanwhile, the digital ecosystem continues to evolve, offering new tools and integrations that can enhance your site’s performance. But are your workflows optimized to deliver the experience you want for your visitors?
Orange 142 conducts comprehensive site evaluations that examine your UX, SEO, and GEO strategy, performance, and competitive positioning. These insights help us identify what’s holding your site back and surface opportunities for growth. The result is a clear roadmap to improve your site and the experience it delivers.
Visual Refresh
Sometimes a site functions perfectly, but the branding itself looks tired and the workflow is a tad dated. There’s no need to throw it out and start anew. Our design teams can do a visual refresh of your existing website, including an updated UX and modern design.
Learn more about our visual refresh services »
Website Rebuild
Need a full redesign with structural upgrades, improved performance, and a host of new features? We can rebuild your site from the ground up, including a new architecture and navigation structure, with a focus on improved performance.
And we’ll integrate your website into your existing infrastructure, ensuring a seamless experience for your customers.
Learn more about our website rebuild services »
Website Replatforming
Has your website outgrown its platform? Are you encountering limitations that prevent you from offering the features your business requires? Orange 142 can manage your backend migration or tech stack upgrade from end to end.
We handle all planning, migration, and testing to ensure a seamless transition—without disrupting your day-to-day operations.
Replatforming often involves integrating with other systems, such as CRMs or ERPs. We’ll take care of that too, so your new site works smoothly as part of your broader digital infrastructure.
Learn more about our website replatform services »
E-commerce Enablement
Are you struggling to launch, grow, or optimize your online store? We can help! With expertise in the major e-commerce platforms, including Shopify, WooCommerce, and Amazon Storefronts, we can ensure your site has an intuitive UX and a seamless experience for your customers.
We’ll take care of the process from start to finish, including setup, platform integration, plug-in configuration, and real-time data syncs between your online store and your backend systems.
Learn more about our e-commerce enablement services »
Maintenance & Support
Do you need help keeping your website up to date, secure, and performing at its best? We offer ongoing maintenance and support to ensure your site runs smoothly over time.
From updating content to reducing security risks and improving performance, we provide steady support that gives you peace of mind. This is a great fit for teams without in-house developers or anyone looking to protect and extend the life of their investment
Add-On Services
We can help you enhance your site with tools and integrations that drive traffic, improve engagement, and support your business goals.
Our add-on services include:
- SEO & GEO optimization
- Copywriting & creative development
- AI chatbots & live chat
- CRM and API integrations
- Analytics dashboards and more
Learn more about our Marketing Services »
OUR PILLARS
How We Work With You
We treat every website project as part of a bigger digital ecosystem. That’s why our approach goes beyond design or development; we focus on building the right foundation, integrating the right tools, and aligning your site with your business goals.
Strategy & Design
We begin with a comprehensive audit to understand your current position and your desired destination. From there, we build a roadmap, define KPIs, and design an experience that reflects your brand and delivers results.
Technology & Engineering
Our developers build future-ready sites using best-in-class platforms and integrations. We ensure everything connects—CMS, CRM, APIs—so your systems work seamlessly as one.
Analytics & Reporting
You can’t improve what you can’t measure. We set up real-time dashboards and analytics tools to track performance and give you visibility into what’s working.
Maintenance & Support
Our work doesn’t stop at launch. We provide monthly updates, ongoing improvements, and technical support to keep your site running smoothly and growing with you.
CASE STUDIES
Our Work in Action
Discover the satisfaction of our clients through their testimonials. Our customers consistently praise us for our commitment to excellence, personalized approach, and the results we deliver.
GET STARTED TODAY
Get your Journey Started
Ready to take your marketing further? Fill out the form and we'll contact you to set up a free 30 minute consultation.
Orange 142
716 Congress Avenue
Suite 200
Austin TX, 78701
info@orange142.com